Stakeholder Engagement
The Sunstar Group has set “partnership” as a priority aspect of its Long-Term Vision. We commit to forming close relationships and work hand-in-hand with customers, members of the local community, experts in various fields, business partners, and others, forming excellent partnerships through the proactive disclosure of information and by helping solve key societal issues.
Building a Sustainable Future by Listening to Our Stakeholders
Shareholders, investors, management advisors
- “Please strive to become a sustainable company by responding to changes in the business environment, such as advances in AI and DX, aging population, infectious diseases, global affairs, and climate change, and by building a sound management structure.”
- “Regarding the execution of ESG management, please take concrete actions to accelerate the creation of new businesses that address concerning issues for society such as health and environment-related matters, and leverage younger employees’ expertise to execute them.”
Customers
- “I am satisfied with the efficacy and quality of Sunstar’s oral care products, but we should work towards simplifying the packaging and introducing more reusable options, to help reduce the amount of household waste.”
Governments, business partners
- “We would like to see the development of new businesses and products that combine economic efficiency with solutions to social issues such as carbon neutrality, resource recycling, and reducing medical costs due to the aging of society, as well as the promotion of industry-academia-government and inter-company collaboration. “
Employees
- “While I am proud of the progress made in creating a better work environment, I would like to see more discussion and action between management and employees on business development to create the future of the company.”
We are committed to creating new businesses and building a sound management structure that addresses social issues while sincerely listening to the voices of these stakeholders and nurturing an active dialogue and collaboration.
We maintain continuous dialogue with our stakeholders to ensure our sustainability efforts are aligned with their expectations, concerns, and areas of impact.
| Stakeholders | Engagement process | Purpose of engagement |
| Customers and Consumers | Customer Interaction Channels: Customer service: face-to-face, telephone, mail Digital platforms: web forms, chatbots Surveys Trade fairs and congresses |
Gather insights on product satisfaction, preferences and suggestions. Product innovation, usability, and sustainability expectations. |
| Suppliers | Procurement & Quality Assurance: Supplier ESG assessments Business reviews, audits Due diligence processes |
Ensure responsible sourcing, product quality and regulatory compliance (e.g. REACH, MDR). |
| Employees | Employee Engagement Tools: Engagement surveys Town halls Intranet channels Workshops and other sessions |
Support well-being, retention, innovation culture, and workplace safety. Foster inclusion and employee engagement. |
| Authorities and Industry Associations | Policy Dialogue and Advocacy: Consultations (e.g., EU MDR, CSRD, PPWR) Industry working groups (FDI etc) Audits |
Ensure regulatory compliance and contribute to shaping standards in dental care, packaging, and chemicals. |
| Communities near Production Sites | Local Engagement: Oral care education sessions for children and local communities Participation in local charities and volunteering initiatives Support for cultural and community events |
Foster trust, local development, and site-level alignment with community expectations. |
External Evaluation
EcoVadis Gold and Silver Rating for Industrial Business bases (Americas, Europe)
In the 2024 EcoVadis assessment, Sunstar Engineering Americas Inc. has successfully maintained its Gold Medal status, confirming its position in the top 5% of rated companies globally. In 2025, Sunstar Engineering Europe GmbH also won the Silver Medal, among the top 15% of companies. These achievements reflect our ongoing commitment to responsible business practices across Environment, Labor & Human Rights, Ethics, and Sustainable Procurement.